top of page
building your brand (1).png

SESSION 1

THE FOUNDATION: YOUR BRAND STARTS NOW  – WHAT EVERY MIDDLE AND HIGH SCHOOL ATHLETE NEEDS TO KNOW

19

JUN

6:00 PM - 8:00 PM

Iconic Sports Center

11530 Menchaca Rd, Austin, TX

TICKETS STARTING AT $25

Beyond the Game Industries is proud to announce the launch of its highly anticipated Summer Speaker Series, a four-part educational experience designed to help middle and high school athletes understand personal branding, college readiness, and NIL (Name, Image, and Likeness) opportunities. We have four sessions this summer and each will build on the last, guiding student-athletes and their families through the steps of building a personal brand, gaining visibility, understanding NIL rules, and creating long-term career plans.

​

Session 1 kicks off on June 19, 2025, at Iconic Sports Academy, 11530 Menchaca Rd., Austin, TX, and will also be livestreamed for nationwide access. This engaging 90-minute to 2-hour session will include a keynote address, panel discussion, interactive learning, and a Q&A with top experts in the sports, education, and branding fields.

 

Keynote Speaker: Patrick Doherty, Director of Sales & Development for Victory Star NIL at Texas State University

 

Panelists Include:

  • Former NBA Champion Dexter Pittman and

  • Kam Scott, founder of VidPort Sports and Athlete Creator Lab.

 

"This series is about more than just the game," said Karla Cantu, founder of Beyond the Game Industries. "Its about giving our young athletes a roadmap to success in life, in college, and in the evolving world of sports business."

KEYNOTE & PANELIST:

PATRICK DOHERTY

NIL Consultant

With over 15 years of experience as a college football coach, Patrick Doherty has lived and led through every level of competitive football—from Division III to FBS. His coaching career has spanned Franklin College, Butler University, West Virginia University, and Texas State University, with roles ranging from QB Coach to Offensive Coordinator to Special Teams Specialist.

Patrick now serves as an NIL Consultant and was previously the Director of Sales & Development for Victory Star NIL, the official collective at Texas State. In this role, he managed and facilitated NIL deals between student-athletes, businesses, donors, and the university—ensuring all sides are legally protected and supported. His experience makes him uniquely qualified to guide student-athletes on how branding and NIL opportunities truly work.​

PANELIST

Beyond the Game Industries | Speaker Series

The "Beyond the Game" Sports Career Speaking Series is an educational initiative designed to expose middle, high school and college students, as well as coaches, on how to steer through current athletic development but also educate athletes to the diverse career opportunities available in the sports industry. The series will focus on professions beyond being a player, including coaching, sports medicine, sports management, analytics, broadcasting, and more. Want to be the first to know about our guest speakers and live events? Join our newsletter below.

​

Are you a sports industry professional and interested in being one of our speakers? Click the button below to complete our Speaker Interest Form.

bottom of page